Decorating Gift Boxes: Holidays, Birthdays & Events

Woden Wu

May 24, 2025
Founder wodenwu

You know that moment when someone hands you a gift and you already feel excited just looking at the box? Yeah, that’s what decorating can do.

It’s not about being fancy. A little ribbon here, some paper there, maybe a quick tag or a swatch of color, that’s enough to turn a regular gift box into something thoughtful. Something that says, “We actually care.”

And honestly, people remember that. Especially for birthdays, holidays, or those just-because gifts that deserve a bit of love.

In this guide, you’ll get easy ideas for dressing up gift boxes with whatever you’ve got, from tags, bows, paint, paper, even natural touches like dried flowers or scrap ribbon. 

We’ll talk about styles that fit the occasion, simple supplies that go a long way, and how to pull it together without stress.

So, grab your box and read on. Let’s decorate something that feels like a real gift, before they even lift the lid.

Start with the Basics: Box, Lid & Size

Before the ribbon, before the glitter, before anything else, start with the box. The kind you choose sets the whole vibe.

A flat gift box gives you room to play on the surface, almost like decorating a canvas. And with a tall one, you’ve got vertical space to layer details or wrap with twine. Even round boxes call for a different approach, like tying your ribbon across the lid instead of just the sides.

Speaking of lids, a snug box lid can make or break your decorating plans. If it’s tight, bulky add-ons might make it hard to close. If it’s a loose fit, keep embellishments minimal near the edge to avoid shifting or mess.

Hands wrapping a kraft paper gift box with jute twine, thank-you tag, and an orange flower for natural and eco-friendly packaging

Structure matters too. Some boxes are rigid and perfect for stacking bows or layering paper. Others are foldable and best suited to lighter touches. Match your materials to the style and build, and everything else flows easier.

Size changes everything. A small box shines with just a few thoughtful touches. Too much, and it feels crowded. 

A larger box, on the other hand, is your chance to spread things out a bit. Try repeating elements like ribbon, patterns, or tags so it feels balanced from every angle. Keep it light, keep it focused, and let the box do some of the talking.

Once you’ve got the foundation set, the decorating gets a whole lot more fun.

Pro Tip: We recommend testing your decorations on one box first before committing to a whole batch. It’ll save you supplies, stress, and second-guessing later.

And if you think the details don’t matter, think again. According to a Paper and Packaging Board study, 72% of consumers say packaging design influences their perception of the gift before it’s opened. Even a simple bow or well-fitted box lid can shape that first impression.

Supplies You’ll Actually Use

Let’s skip the cluttered Pinterest boards and stick to what works. You don’t need a craft store haul to make your gift boxes look good, you just need a few trusty basics that go a long way.

Here’s a quick breakdown of what’s worth having in your kit:

SupplyWhy It’s Handy
Paint (acrylic or chalk)Great for a second coat, base color, or adding hand-drawn details. Quick-drying and easy to layer.
Ribbon or TwineAdds texture and polish. Go rustic with twine or keep it festive with a shiny bow.
Tags (paper, wood, recycled)Handy for names, notes, or even little jokes. A tag adds that personal touch.
Glue, Tape, Scissors, Hot Glue GunThe behind-the-scenes crew. You’ll use these more than you think, especially hot glue for sticking heavier pieces.
Decorative Paper or StickersStickers for fun, paper for wrapping sections or covering lids. Easy way to change the vibe.
Natural ElementsDried leaves, herbs, or a mini pinecone work wonders. Bonus: they smell great and look intentional.
Basket Filler (optional)Adds volume and cushion if you’re packing multiple small gifts. Also makes the box feel more complete.

At PackWo, we recommend keeping a small stash of recyclable paper scraps or offcuts on hand. They’re perfect for layering over lids, wrapping those awkward shapes, or adding texture without spending a thing. It’s low-effort, low-waste, and always comes in handy.

If you’re unsure what size box to start decorating with, this guide on how to choose the right size mailer box for your product can help you get the fit right before you pick up the ribbon.

Ideas by Occasion: How to Decorate for Any Event

No two gifting moments are the same, so why should the decoration be? Whether you’re wrapping up something small or filling a box with heartfelt surprises, matching your style to the occasion adds an extra layer of thoughtfulness.

  • Holidays

This is your chance to go all in. Think layers of paper, rustic twine, a sprig of pine tucked under a simple bow. A dusting of faux snowflakes or a festive tag on the lid turns any box into instant holiday cheer. Add a bit of gift wrap inside to keep it playful.

Assorted Christmas gifts wrapped in kraft paper and red ribbons under a decorated tree with festive lights
  • Birthdays

Let color do the heavy lifting. Choose a ribbon that pops, mix bold patterns with a splash of confetti, and always include a personal note. You could even tuck a mini balloon or sticker sheet inside. It’s about joy, not perfection.

  • Weddings or Anniversaries

Soft and slow. Neutrals, creams, light greys. Use a strip of linen fabric or dried flowers as a wrap, and finish it with handwritten calligraphy on the box lid. Romantic without trying too hard.

  • Thank You / Appreciation Gifts

This one’s all heart. A simple tag that says “thank you” or a charm tied to a ribbon makes it feel sincere. You don’t need a lot, just the right touch. Wrap the box with care, and you’ve said more than enough.

Keep it thoughtful, not overdone. The goal is to have a gift that feels just as good to give as it does to receive.

Easy Paint & Wrap Techniques (With Step-by-Step Option)

You don’t need to be a pro to make your gift box look like a little work of art. A few layers, a steady hand, and the right finish can do the trick.

Let’s start with the basics: if your box has a smooth surface, one coat of paint might be enough. For anything textured, like kraft board or recycled paper, a second coat gives you richer coverage. Just make sure to let the first layer dry fully before going again. No shortcuts here.

Hands holding a brown gift box tied with a blue ribbon and decorated with a small blue flower, surrounded by wrapping tools and dried flowers

When it comes to wrapping, you can cover the whole box or just the lid. Wrapping just the lid is a simple way to add contrast, and it saves paper too. You can even go for a strip across the center like a belly band. It’s simple and eye-catching.

Glue comes in handy for a lot of things, especially if you’re working with tissue paper or want to seal edges down neatly. Try using it to apply a decorative paper overlay, or go for a decoupage finish if you’re feeling extra.

Finish with twine, a soft ribbon, or a hand-stamped tag. It doesn’t have to be complicated to feel thoughtful.

For more eco-friendly gift wrapping ideas, check out this guide from Martha Stewart: 6 Eco-Friendly Gift Wrapping Ideas That Are Beautiful and Sustainable. It offers creative and sustainable alternatives to traditional wrapping methods.

Keep it simple, let it dry fully, and remember, your box doesn’t need to be perfect to feel perfect.

Creative Touches to Try

Once you’ve painted, wrapped, or tucked the lid into place, it’s the little extras that really make a gift box feel complete. This is where you get to play, layer materials, mix textures, and sneak in some personality. Even a plain box can feel luxurious with just a few thoughtful touches.

Try combining different types of ribbon or string. A silk ribbon over twine creates a lovely contrast and if you want more depth, wrap a printed paper band around the center of the box, or tuck a custom tag underneath the bow to add a story or message.

  • Use quotes, names, or small words: You can stamp or handwrite a few words right onto the box or lid. A short note like “You’re amazing” or “Open me” goes a long way.
  • Layer the outside, then dress the inside: Add shredded paper, crinkle fill, or even dried lavender under the gift. A surprise beneath the tissue makes the unboxing even sweeter.
  • Cut shapes or silhouettes from scrap wrapping paper and glue them to the box. Think hearts, stars, or abstract little designs that feel festive without much effort.
Mini Christmas tree surrounded by kraft-wrapped gift boxes labeled with names like Anna, Liz, David, and Zeny on a wooden floor

Decorating a gift box is as much about feel as it is about looks. It’s those unexpected touches both inside and out that turn your packaging into something they’ll talk about long after the gift is gone.

Decorating with What You Have (Budget-Friendly Tips)

You don’t need a craft store haul or a fancy supplies list to make a gift box look amazing. Some of the best decorations come from what’s already lying around, including leftover ribbon, offcuts of wrap, or even cut pieces of an old paper stock that didn’t make it to last year’s holiday table.

Start by looking through your existing supplies. Maybe there’s a bit of dried eucalyptus from a bouquet or some kraft paper tucked in with your packaging. Even things like twine, glue, and tissue scraps can go a long way when you get creative.

Three luxury gift boxes wrapped in tropical palm tree paper with green velvet ribbons, placed on a tufted gray ottoman near a gold tray with candles
  • Tear or cut wrapping paper into strips and layer it across the box. No need for perfection. Texture and contrast are your friends.
  • Grab a dried leaf, twig, or flower, let it dry, and tie it on top of the box with string for a rustic finish.
  • Reuse gift bags and tags by trimming them into smaller shapes, or write a fresh message on the blank side.

Decorating doesn’t have to feel like a production. A few well-placed details and some intention behind how you create the look is all it takes to make something feel warm, personal, and memorable.

On A Final Note:

Decorating doesn’t need rules or a full art kit. It just needs a little intention and a box that’s waiting for a story. Whether you’re layering ribbon over paper, painting the lid, or tying on a simple tag, the magic comes from the care behind it.

So go ahead. Create a gift box that feels personal. Try a style you haven’t used before. Reuse what you have. Snap a photo. Share it with someone. Or stash it on a shelf for when the next birthday, thank-you, or little moment comes along.

At PackWo, we’re always down for a bit of box decorating joy. If you’re ever short on inspiration, we’ve got plenty. Just say the word and we’ll help you decorate something that feels like yours from the very first fold.

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